Job Description
【MAIN PURPOSE】
We are looking for a strategic, business-minded Consumer & Market Insights Lead to shape the future of our beauty brands across our corporate beauty portfolio (skincare, makeup and fragrance). This role sits at the corporate level, partnering closely with senior leadership, brand teams, Digital/CRM, and e-Commerce to build a deep understanding of consumers, categories, and market dynamics.
You will be the voice of the consumer, driving data-driven decision making that guide high-impact decisions and support business growth.
【KEY RESPONSIBILITIES】
1. Insights Strategy & Governance
- Develop the corporate-level CMI strategy and annual research roadmap.
- Establish research governance and methodology standards across all brands and categories.
- Manage research partners (e.g., Kantar, Nielsen, Beauté Research) to ensure quality and consistency.
2. Market Projection
- Develop and optimize market projection methodologies ...