Content Coordinator

H&M · Shanghai, Shanghai, China

Location
Shanghai
Job Type
full-time
Posted
June 07, 2026

Job Description

Job Description

WHAT YOU’LL DO

Content Coordination (CRM & Channels)

  • Coordinate content for CRM channels (Email, Push and when applicable SMS and Whatsapp) and, when applicable, local own social channels and marketplaces
  • For locally planned CRM communication (Email, Push and when applicable SMS and Whatsapp); setup content in Marketing automation tool according to defined plan, based on existing content blocks

Copy & Content Quality Management

  • Coordinate copy for marketing content, including writing and/or ordering tactical copy, ordering translation of copy as well as validating copy translation cross channel, when applicable
  • Approve and review content adaptions across channels, when applicable

WHO YOU’LL WORK WITH 

  • This role will be reporting to Marketing Manager...

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