Data Scientist

Entain · London, England, United Kingdom

Location
London
Job Type
full-time
Posted
May 28, 2026

Job Description

Job Description

 

  • Develop and maintain econometric models to measure marketing effectiveness, attribution, and incrementality across multiple channels and touchpoints
  • Design and execute controlled experiments (A/B tests, geo-experiments) to validate marketing strategies and optimize campaign performance
  • Build predictive models for customer lifetime value, churn prediction, and acquisition cost optimization
  • Analyze complex marketing datasets from multiple vendors and platforms to extract actionable insights
  • Collaborate with central performance marketing teams to translate business questions into analytical frameworks and statistical models
  • Develop AI agents and automated analytical workflows that codify marketing analysis expertise and scale insights generation
  • Work with AIOps engineering teams to productionize analytical models and AI agents into scalable, automated systems
  • Partner with software enginee...

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