Location
petaling jaya
Job Type
Full-time
Posted
July 02, 2026
Job Description
We are seeking a KOL Manager to lead end-to-end influencer marketing campaigns, from talent sourcing and strategy development to campaign execution and talent management. This role requires a strong understanding of the influencer landscape, social media trends, and the ability to align creative initiatives with business objectives.
Key Responsibilities
- Develop and execute KOL and influencer marketing strategies aligned with brand, campaign, and business objectives.
- Understand client and internal stakeholder requirements to identify suitable KOLs based on audience demographics, content style, engagement, and brand fit.
- Conduct market research and competitor analysis to identify emerging influencer trends and opportunities.
- Source, evaluate, and recommend KOLs, influencers, content creators, celebrities, and talent partners across multiple categories and platforms.
- Build and maintain a strong network of KOLs, agencies...