Marketing Specialist

Job Description

JOB SUMMARY

Responsible for planning, executing, and optimizing integrated marketing initiatives across traditional and digital channels. This role focuses on driving brand awareness, generating leads, and supporting business growth through strategic campaigns, partnerships, and direct client engagement.

JOB RESPONSIBILITIES

Events & Activations

• Plan and manage customer events, brand activations, and lead generation activities
• Ensure seamless execution and strong audience engagement

Lead Generation & Conversion

• Design and implement lead generation strategies across channels
• Track, manage and nurture leads in coordination with the sales team

Partnerships & Relationship Management

• Build and maintain relationships with affiliates, partners, and key stakeholders
• Develop and execute affiliate and relationship marketing prog...