PR & COMMS. Specialist

H&M · Shanghai, Shanghai, China

Location
Shanghai
Job Type
full-time
Posted
June 07, 2026

Job Description

Job Description

WHAT YOU’LL DO

General

  • Optimize yearly PR and Communications budget, applying a cost conscious and entrepreneurial mindset
  • Develop and execute PR and communication strategies and plans specific to Sales Market and in line with Global strategies and plans that strengthen the brand and support business objectives
  • Ensure all communications are aligned with brand values, customer centricity, and global guidelines
  • Collaborate closely with internal key collaborators to ensure consistency and maximize impact across channels
  • Stay updated on market trends and competitors within your functional expertise area
  • Act as a brand ambassador in all interactions, representing the company’s image and values in external engagements​       

PR

  • Develop local PR plans based on global PR- strategies a...

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