Job Description
We are toogeza , a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide. People make a difference in the big game, and we may help to find the right ones.
Currently, we are looking for an experienced Product Director to join one of toogeza’s clients.
Responsibilities
Lead the MarTech strategy, focusing on UA technologies, CRM, and data science models to enable growth (pLTV, churn model, next best action).
Develop, implement, and oversee comprehensive tooling for growth marketing campaigns within the app environment.
Work closely with the Product and Engineering teams to drive app-based initiatives.
Evaluate ROI and KPIs to measure the success of MarTech and growth marketing initiatives.
Lead a cross-functional team in implementing best practices for UA and in-app marketing.
Ensure alignment with...