Location
toronto
Job Type
Full-time
Posted
June 10, 2026
Job Description
Overview
Senior Strategist will support the strategic charge for one of the most innovative brands in the world and also work on other great accounts at VML. This role requires a mix of creativity, analytical thinking, and market insight. You’ll collaborate with our talented creative, account, and data teams to ensure strategies are rooted in cultural relevance and consumer behavior. Your goal is to craft compelling strategies that drive innovation, differentiate the brand, and resonate across every touchpoint—from digital to traditional campaigns.
What You'll Do
- Brand Strategy: Lead the development of brand strategies that elevate the positioning of a client’s automotive brand as well as other accounts.
- Campaign Development: Partner with creative teams to align messaging across integrated campaigns and ensure creative ideas ladder back to strategic objectives.
- Market & Consumer Insights: Analyze data, resear...